Our Story

Where skincare meets ritual, rhythm, and real life.

✨ The Beginning

Our Founding Story

Skincalories was born from a simple yet profound realization: skin is a living system, not a problem to be fixed with endless products and complicated routines.

In a world drowning in 10-step regimens and ingredient overload, we asked a different question: What if skincare could be simpler, smarter, and more in tune with how we actually live?

Founded by Madelyn and Shilee, two visionaries who believed that glowing skin begins with a happy heart, Skincalories emerged as a rebellion against over-complicated beauty. We rejected the notion that more products equal better results.

Instead, we embraced intentional formulation β€” every ingredient serves a purpose, every product fits seamlessly into real life, and every ritual honors the connection between skin, mind, and environment.

"We don't believe in perfection. We believe in balance, intention, and skincare that moves with you β€” not against you."

β€” Madelyn & Shilee, Co-Founders

Skincalories Founders - Madelyn and Shilee
Skincalories Skincare Philosophy
πŸ’§ Our Philosophy

Our Skincare

At Skincalories, we practice ingredient intention, not ingredient overload. Every formula is designed with purpose β€” no fillers, no fluff, no unnecessary complexity.

Our products are multi-use and lifestyle-friendly, created for people who move through the world β€” whether you're rushing to work, recovering from a workout, or dancing at a festival.

We're deeply aware of the relationship between skin and environment. Our formulations respect both your skin's natural intelligence and the planet we all share.

This is skincare that adapts to you β€” not the other way around.

Intentional Formulation

Every ingredient earns its place. No unnecessary complexity.

Multi-Use Design

Products that work across contexts β€” morning, movement, travel, festivals.

Skin + Environment Awareness

Respecting your skin's natural intelligence and our shared planet.

Explore Our Products
πŸŒ… Daily Rhythms

Our Well-Being Rituals

Skincare isn't confined to the bathroom. It's woven into the fabric of your day β€” from morning resets to post-workout refreshes, travel essentials to festival recovery.

Before Movement

Prep your skin for the day ahead. A quick mist to hydrate and protect before you step out.

After Sweat

Post-workout refresh. Cool down your skin and restore balance after intense activity.

During Travel

Combat dry cabin air and time zone changes. Your portable wellness companion.

At Festivals

Dance, sweat, glow, repeat. Festival recovery made simple with instant refreshment.

Daily Well-Being Rituals

Skincare as Part of Daily Rhythm

Not just a routine β€” a ritual that moves with your life.

🌿 Holistic Wellness

Our Approach to Wellness

We see skin as part of a larger ecosystem β€” connected to your mind, your environment, and the rhythms of your daily life. This is wellness that's grounded, not "woo."

Skin

Your skin is intelligent. It responds to stress, sweat, sun, and sleep. We work with it, not against it.

Mind

Glowing skin begins with a happy heart. Your emotional state directly impacts your skin's health and radiance.

Environment

From urban pollution to festival dust, your environment affects your skin. We formulate with this reality in mind.

Balance Over Perfection

Stress

Modern life is stressful. We don't pretend otherwise. Our products help your skin cope with cortisol spikes and tension.

Sweat

Movement is life. Whether you're at the gym or dancing at a festival, your skin needs to breathe and recover.

Sun

Sun exposure is inevitable. We formulate with antioxidants and protection in mind, supporting your skin's natural defenses.

Sleep

Your skin regenerates at night. Quality sleep is the ultimate skincare secret β€” we just help optimize the process.

πŸ’§ Hero Product

Our First Offering: The Active Glow Mist

When we launched Skincalories, we didn't start with a full range. We started with one product that mattered β€” the Active Glow Mist.

This wasn't just another facial spray. It was a reset button for modern life β€” designed for movement, heat, and the chaos of real-world living.

The Active Glow Mist came first because it embodied everything we believe:multi-use, lifestyle-friendly, and intentionally formulated. It's not a fix β€” it's a ritual.

Whether you're prepping for a workout, recovering from a festival, or just need a midday refresh, the Active Glow Mist adapts to your life.

Why This Product Came First

Pre-Movement: Hydrate and prep before workouts or outdoor activities

During Activity: Quick refresh without disrupting your flow

Post-Recovery: Cool down and restore balance after sweat

Travel Essential: Combat dry air and environmental stress

Festival Recovery: Instant refreshment in any environment

Lavender Hydration Sealβ„’

Proprietary technology that locks in moisture for all-day efficacy

Kisome Vita F

Advanced vitamin delivery system for enhanced skin vitality

100% EWG Certified

Every ingredient rigorously tested for safety and purity

Active Glow Mist - Our First Offering
Available Sizes
15ml

Travel Size

100ml

Full Bottle

🎡 Culture & Community

Our Festival

Skincalories isn't just a skincare brand β€” it's a living, breathing culture where skin, movement, music, and community intersect. This is where the SkinS Festival story begins.

Where Skincare Meets Culture

In 2019, we launched the SkinS Festival β€” not as a marketing stunt, but as a genuine expression of who we are. A celebration where skin, movement, music, and culture come together in one electrifying experience.

The festival debuted at Singapore's Capitol Theatre with a star-studded lineup including Kevin Woo, Giant Pink, and Jannine Weigel, earning finalist status in the Asia PR Awards 2019 alongside EstΓ©e Lauder and Unilever.

But SkinS Festival was never just about the performances. It was about creating a space where skincare becomes part of the cultural conversation β€” where festival-goers could experience the Active Glow Mist in action, dance under neon lights, and feel the connection between inner joy and outer radiance.

This is what sets us apart: we don't just sell products. We build worlds.

Festival Evolution

From the 2019 Capitol Theatre debut to the 2025 ØZI/Karencici concert at Big Top, SkinS Festival continues to evolve β€” blending K-pop, R&B, hip-hop, and skincare into unforgettable experiences.

2019 LaunchK-pop Collaborations2025 EvolutionGroove & Glow
SkinS Festival - Where Culture Meets Skincare
SKINS FESTIVAL 2019

Live Performances

K-pop stars, R&B sensations, and hip-hop choreography bringing the Broken Seal universe to life

Product Experience

Festival-goers experience Active Glow Mist in action β€” the ultimate post-dance refresh

Community Building

Creating spaces where skincare enthusiasts, music lovers, and culture seekers unite