Skincalories in the News
Discover how Skincalories is making headlines across beauty, culture, sustainability, music, and innovation. From international publications to industry podcasts, explore our journey as told by the media.
Featured in leading publications across Asia, Europe, and North America
Top Stories
Skincalories invests USD1.9m to produce 10 original songs ahead of 2025 expansion
Skincalories is investing USD 1.9 million to create 10 original songs, leveraging music as a core growth engine to fuel its 2025 expansion and strengthen its entertainment-led skincare ecosystem.
Daily Cuts - Skincalories: taking inspiration from K-pop and hip-hop music
In 'Made in SG' Melanie Oliveiro speaks with Madelyn Yeo, CEO, Axl Loon, VP, Strategy, and Shilee Jwel, Executive Director of Skincalories, a local skincare brand for the active woman. They talk about the brand, which draws inspiration from K-pop and Hip-hop music, and why they're stepping away from influencer marketing to instead rely on the reach of major music labels.
Embracing Eco-Friendly Exercise
Ms Madelyn Yeo works out without air-conditioning and uses equipment powered by her bodyweight and not electricity.
Free Your Inner Character at SkinS Festival Fall Edition
KBeats covers the SkinS Festival Fall Edition at Capitol Theatre, featuring performances by Kevin Woo, Giant Pink, and Jannine Weigel.
All Coverage
2 stories
TLC x Fempreneurs Series: Madelyn Yeo ( Skincalories )
Skincalories CEO Madelyn Yeo shares her journey as a female founder, reflecting on leadership, resilience, and building a purpose-driven skincare brand in The Ladies Cue’s Fempreneurs series.
FeatureSkincalories Combines Sports Skincare and Virtual Ambassadors to Reach a New Generation
Skincalories was featured for pioneering sports-focused skincare with its Active Glow Skin Mist, combining active hydration and recovery benefits while leveraging a virtual ambassador to connect beauty, fitness, and digital culture.
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